Diamond Art Club :35 Promo
Created at Lemonlight for Diamond Art Club, this :35 elevated user-generated content (elevated UGC) ad highlights the fun of diamond art painting. As an assistant editor, I helped by cutting the majority of this piece (including finding music, choosing takes, and defining the pacing) for the main in-house editor, Danny McGinnis, who finalized the piece according to client feedback.
Any questions about the project? Let me know!